Sage CRM vs Salesforce: What’s the difference?

Sage CRM vs Salesforce: What’s the difference?

Finding the right CRM is imperative to a successful relationship with your clients, and prospects. Ensure your sales and marketing teams have access to important tools such as lead tracking and campaign management that will help turn opportunities into sales with a detailed breakdown of your existing and potential clients. With the control that a CRM system provides, you can remain competitive as you navigate through your customer database with ease. 

No matter the size or needs of your business, our CRM consultants have the expertise to provide a solution that will work for you. With over 20 years’ experience we know how important it is to have a CRM that supports both the aspirations of your business and the users who will be working with the system on a day to day basis, everybody needs to see value! We understand the importance and responsibility when migrating to a new system, our consultants will ensure you get the best functionality and support within your budget restrictions.

Understand the difference between Salesforce and Sage CRM and discover the CRM system perfect for you?

Why is a CRM system so important for your sales teams?

A positive buying experience is now more important than ever. A CRM system provides you with the tools to create a truly exceptional and unique experience for your potential clients making them more likely to not only purchase from you, but also to become a loyal customer. Your team can ensure the process is easy, accessible and personalised, making your customers feel valued. Your customers want to feel understood, this can be accomplished with consultative interactions across different channels from sales representatives, account managers and your marketing team.

Implementing the right CRM system for your business can have a dramatic effect on your team – increased sales and efficiency, better opportunities for cross-selling and upselling – all while improving your customers experience.


Salesforce is the world’s leading cloud-based CRM system that will help you put customers at the centre of your business processes all while carefully managing interactions. It will allow your sales team to focus more on clients’ needs and less on monotonous administration duties helping you focus on business growth. With Salesforce, you will be provided with the tools to ensure you understand your customers, allowing you to tailor sales interactions.

You will gain the ability to empower your service, sales and marketing teams with real-time client information. With collaboration at the centre of this platform colleagues and  stakeholders can share insights, documents, dashboards, updates and messages in real time with dynamic cloud-based technology, delivering critical data. Salesforce is suitable for a range of businesses be that small, medium or larger organisations.

Ideal for:

  • Collaborating across multiple business disciplines.
  • Sharing critical client data throughout the enterprise.
  • Driving consistent in business process adherence.
  • Tracking Key Performance Indicators in real time.
  • Supporting distributed and mobile work forces.
  • Eliminating dependency upon local IT infrastructure.
  • Integrating key business systems.
  • Providing real-time visibility of business performance.

Getting Started with Salesforce

As a Salesforce Certified Consulting Partner we have the knowledge and ability to create a package enabling you to get up and running quickly. After all, organisations who adopt Sales Cloud functionality in a shorted time, experience an accelerated ROI.

Our “Quick Start” package is designed to get you up and running in just a few weeks. We will help your business embrace core Sales Cloud features and help you to understand the tools provided and easily manage leads, campaigns and opportunities.

Sage CRM

Sage CRM is the leading CRM for small to medium businesses  in the UK, trusted by hundreds of organisations from a variety of industries. This customer relationship management solution will give you the tools to increase sales, generate more traction from marketing campaigns and build valuable customer relationships.

Improve your management of the sales cycle and ensure data is consistent across teams helping you to reduce costly mistakes. You will be able to report on, and analyse, sales progress and plan for future success. Sage CRM is highly configurable, flexible and scalable which makes it best suited to SMEs. With the ability to implement the system on-premise or via hosted cloud options.

With Sage CRM you have the ability to:

  • Send targeted marketing campaigns
  • Empower your teams to become more productive while handling customer queries more efficiently
  • Pitch new products to the right people at the right time with better business insight.
  • Use real-time information to drive profitability
  • Deliver a better and unique customer experience
  • Collaborate effectively across teams

The main differences

SalesforceSage CRM
World’s Leading number 1 CRM solution Leading CRM for SME businesses in the UK
Cloud Based On-Premise or Cloud Hosted Options available
Endless options to support a mobile workforceSimple mobile apps available to provide users with visibility to data on mobile devices
Thousands of ‘apps’ introduce limitless capability to support your processes and integrate with other business-critical tools that you rely onIntegrates with Sage 50 or Sage 200
Typical Implementation Time 5 – 20 daysTypical Implementation Time 5 – 10 days

What’s next

If you are interested in speaking to our CRM experts

Our award-winning  team will always be on hand to help with any questions you may have, our experts are just a phone call away.

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